Industry News - Octiber 3rd, 2008
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RETAIL AND TECHNOLOGY NEWS |
Cabela's Adds BI to Enhance Enterprise Reporting
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Cabela's chooses business intelligence from MicroStrategy to gain
enhanced insights into inventory planning, customer service, sales
administration, forecast analysis, and category management. In
addition, Cabela's will use MicroStategy's reporting tools to improve
its online business by enabling employees to review every item
purchased online and better understand the items that customers
typically purchase together. With this insight, Cabela's will be able
to present complementary product offerings to its online customers.
"We evaluated numerous BI products and were particularly impressed with
MicroStrategy's integration with Teradata, our enterprise data
warehouse," says Jon Crowe, director of enterprise technology services,
Cabela's. "In addition, MicroStrategy's user-friendly reports and
dashboards will help us to be more responsive to the needs of our
organization by empowering our users to create their own reports and
eliminating the need for custom report development by IT."
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Circuit City Implements Verification Services to Fight Credit Card Fraud |
Circuit City Stores use On-Demand Verification services from
TARGUSinfo to help reduce chargeback penalties and payment fraud. The
on-demand services automatically evaluate data that customers supply in
Web and call-center 'card-not-present' purchases and instantly give
Circuit City a contact quality rating for each proposed transaction.
The rating is based upon whether a customer's name, address and phone
number are accurate and all belong to the same person.
Circuit City can now automate approval of lower-risk transactions
and intensify focus on higher-risk ones to reduce chargebacks or bank
penalties for fraudulent purchases. Previously, Circuit City used
On-Demand Verification services as part of its manual process for
agents' order reviews, and the performance indicated enough confidence
in the services that Circuit City decided to make them part of their
automated processes.
"With our Web and call-center sales increasing, we need to move a lot
more transactions with the same staff," says Margy Hazelton, senior
manager, payments and fraud, Circuit City. "On-Demand Verification
services let us confidently and automatically process authentic
transactions, leaving us a clearer view of the potentially fraudulent
ones - the needles in the haystack. TARGUSinfo was able to give us the
simple, powerful and affordable solution we were looking for."
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Opterus Introduces New Store Ops-Center |
Opterus announces the release of Store Ops-Center, a Web-based retail
portal solution that helps enable retailers to distribute information,
and to plan, schedule, assign, prioritize, automate, communicate and
monitor store operational task compliance.
Opterus Store Ops-Center is offered in a "Software as a Service" model
(SaaS). Store Ops-Center also can be installed within a few days
through configuration of workflow business rules, and integration of
operational data. The only technology required at the store is a
browser pointed to Store Ops-Center, requiring no additional hardware
or software at the corporate office or individual stores.
With Store Ops-Center, dashboard reports identify stores that are not
compliant with operational objectives. Store Ops-Center is specifically
designed to be used in all retail segments including general
merchandise, specialty, department store, supermarket, drug store, and
convenience stores.
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Petco Drives Site Traffic and Sales with Bazaarvoice Ask & Answer |
Petco uses the Ask & Answer tool from Bazaarvoice to deliver
customer engagement and drive better sales results. Petco teamed up
with Bazaarvoice to develop and promote The Answer Den, a customized
functionality that leverages Bazaarvoice Ask & Answer hosted
technology to enable customers to ask and answer questions about
thousands of Petco products. By combining The Answer Den with its
Bazaarvoice Ratings & Reviews implementation, Petco provides its
customers with valuable new user-generated content that drives sales
both online and in its nearly 950 stores nationwide.
Petco customers who consulted The Answer Den purchased products 72
percent more often than site visitors who did not visit The Answer Den.
Answer Den users generated 90 percent more page views per session,
nearly 40 percent more items per order and a 10 percent higher average
order value.
"Petco customers are a very engaged and loyal group - and they love to
share their opinions on which products are best for their beloved
pets," says John Lazarchic, vice president of e-commerce at Petco. "The
Answer Den allows the Petco community to come together to ask and
answer questions about products, talk about pet care topics and share
advice to help other pet parents. By providing a way for Petco
customers to make better, more informed purchase decisions, The Answer
Den has contributed to a dramatic boost in orders and sales across our
site."
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ADT Releases Tagging Device with Enhanced Security
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ADT introduces the Sensormatic Ultra-Lite system that helps retailers
protect broader merchandise lines, while using one detaching platform.
This new line offers security to help cut retail theft. The system also
helps boost checkout efficiencies, so customers can finish shopping
faster.
The Sensormatic acousto-magnetic technology in the Ultra-Lite security
device provides detection capabilities and makes the tag resistant to
detuning by elements such as metal, foil and liquids. With its rigid
ABS plastic housing, the Ultra-Lite is a formidable theft barrier that
helps to protect high-risk, high-value items.
The multipurpose Sensormatic Ultra-Lite platform is capable of
protecting a wide variety of products ranging from bottled wines and
spirits to sporting goods and apparel. Additionally, the application
and removal process helps save employees time at the POS, expedite the
customer checkout process and improve customer satisfaction.
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